Because there are actually various types of providers that can provide you with a free SMTP server. Unfortunately on many Web Hosting Providers, they apply strict limitations or even completely disable PHP Mail function. In my experience, the build-in PHP mail works most of the time. In this post, I’ll show you how to increase the deliverability of emails sent by WordPress using something called SMTP. When sending email, it is usually a good idea to Send WordPress Email with External SMTP. Due to the nature of PHP Mail function emails often arrive in spam / junk folder. Oftentimes, the build-in email function known as wp_mail() is not sufficient for users as emails either don’t send at all or have a high likelihood of winding up caught in spam filters. This is especially troublesome if you often send emails to communicate with your customers via WooCommerce platform, members or notice to user via BBPress forum. By default, WordPress itself does not provides External SMTP settings to send its email.
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